AI ads at the Super Bowl: Anthropic's spot angers Sam Altman
Svedka aired the first Super Bowl ad made primarily with AI, while Anthropic said: "Ads are coming to AI. But not to Claude."
Super Bowl 60 (February 8) became a battleground for AI companies in advertising.
Svedka: an AI-made ad
- Svedka aired a 30-second ad called "Shake Your Bots Off"
- It says this is the first national Super Bowl spot made primarily with AI
- According to the WSJ, it took about four months
Anthropic vs OpenAI
- Anthropic's tagline: "Ads are coming to AI. But not to Claude."
- A jab at OpenAI's plans to bring ads to ChatGPT
- Sam Altman called Anthropic's ad "clearly dishonest"
Others
Amazon aired an ad starring Chris Hemsworth introducing Alexa+, now available to all US users.
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