Netflix is adding a TikTok-style vertical video feed
Netflix says a vertical video feed arrives this month and it will use AI for recommendations. Revenue grew 16%.
What's new
Netflix says a TikTok-like vertical video feed is coming to its app this month. It has been testing the feed since 2025.
It will also use AI to improve recommendations. Co-CEO Gregory Peters said there is "tremendous room to make it better by leveraging newer technologies."
Q1 2026 numbers
| Revenue | $12.25 billion (+16.2%) |
| Profit | $5.28 billion (+83%) |
| Expected 2026 ad revenue | $3 billion |
| Subscribers (end of 2025) | 325 million |
Other details
- In March, Netflix bought Ben Affleck's AI company InterPositive.
- Co-founder Reed Hastings leaves the board this summer.
Founder and editor-in-chief of Kurd Developers. Phone and tech news on YouTube, Instagram and TikTok.
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