Meta to test paid subscriptions on Instagram, Facebook and WhatsApp
Meta says the apps will stay free, but subscriptions will add extra features and the Manus AI agent.


On January 26, Meta told TechCrunch it will test premium subscriptions on Instagram, Facebook and WhatsApp.
What's included?
- Meta says the core parts of the apps will stay free
- Subscriptions add extra features and more control
- The AI agent Manus, which Meta reportedly bought for $2 billion, will be included
- Video creation with Vibes: some free, then paid
These subscriptions are separate from Meta Verified.
Competition
Snapchat+ starts at $3.99 a month and has more than 16 million subscribers.
Prices and test countries have not been announced yet.

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