Meta's AI agent for WhatsApp Business goes global
Meta Business Agent can answer customers, recommend products and book appointments. After two years of testing it's now available worldwide.
What it is
Meta Business Agent is an AI customer support agent for WhatsApp Business, now available globally.
What it does
- Answers customer questions.
- Recommends products.
- Books appointments and qualifies leads.
- Hands off to a human when needed.
Background
- Tested for nearly two years in countries including India and Mexico.
- Coming to Instagram DMs too.
Pricing
Meta will charge through WhatsApp Business Premium tiers; large businesses pay by token usage.
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