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Apple · Prices
Apple's Price Ladder: How "Just $50 More" Walks You Into the Pricier Model
You go to buy an iPad mini, pick 256GB, and suddenly you're paying more than an iPad Air. We charted every iPhone, iPad and Mac price on Apple's US store to show where the traps are, and when stepping up is actually worth it.
Apple · Foldables
The $1,999 iPhone Duo Has a Black-Bar Problem, and Fixing It Is Harder Than It Looks
Apple's first foldable is a hardware flex. But unfold it and many of your apps shrink into a phone-shaped window floating in black. Here's why the app world wasn't ready, and why developers can't just hit "stretch".
Apple · Tablets
New iPad mini goes OLED and waterproof. Buyers in Iraq should check eSIM first
The biggest iPad mini update yet starts at $699, but the cellular model only takes an eSIM.
Mobile
Apple announces iPhone 18 Pro and Pro Max, starting at $1,199 and $1,299
The phones were announced September 9. Preorders start September 12, with initial availability scheduled for September 18.